In this session we will explore what it takes to create a product that your users will love. To do this will we first take a look at core UI/UX questions such as understanding basic user needs, emotional language, tribal behaviors and conditioned responses. We will take a quick demo through some metric gathering tools that will then help us establish some User Personas for our users. We will end with a discussion on how we can then come up with a User Interface that meets the needs of these Personas, allowing us to create quick wireframe sketches that will get stakeholder engagement.
